BBC 2.0

In other news today the Beeb have finally decided that they’re going to overhaul there website (no doubt at massive expense to the license paying public… but that’s another argument). Dubbed 2.0 (how bloody original is that!) the whole user experience will be based around share, play and find: one would assume this is to cater for the currently massively underrepresented demographic of three year olds using the site. They’re also re-branding myBBCplayer to the iPlayer, also 10 out of 10 for originality there!

That’s what really annoys me about the BBC it seems so driven by the committee that the independence of thought and genuine creativity shown by a good proportion of it’s staff is often killed off, death by committee me thinks.

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